
Hi energy drinks
Hi
Title
Hi on energy
Type
Brand video
Deliverables
Concept, Design, Brand video, SoMe
Overview
HI wanted to break through in a crowded market with a healthier alternative to traditional energy drinks. To tell that story, we created a motion brand video designed to energize their identity and communicate their unique positioning.
The video highlights HI’s focus on natural ingredients and health, while capturing the boldness and edge of the category. We built it as a flexible asset, tailored for use across multiple platforms: the website, pitch decks, events, and social media. By blending dynamic animation with clear messaging, HI now has a versatile tool that grabs attention, makes their values instantly clear, and strengthens their brand wherever it appears. A story in motion, designed to make HI unforgettable
Versions
16:9 / 4:5 / 9:16
SoMe Assets
22




Still frames




Credits
Motion design
Casper Aarup Rasmussen
Design
Simone Tufvesson
Casper Aarup Rasmussen
Producer
Oliver Elias Larsen
Simone Tufvesson
Head of 3D / 3D Supervisor
August Kyrø
Video Producer & Editor
Oliver Elias Larsen
